Definition of SEO
SEO: The arts and science of raising the rankings of a particular page or site in the organic search results.
What is Social Media Optimization(SMO)?
SMO is a marketing plan to improve the likeability and visibility of the website on social networking sites. In other words it is enhancing your website in a way that it can attract more viewers. This can be done by offering free downloads, nice to know information, putting portable content on social networking or blog sites, that can increase the links or traffic to your website.
SEO, Chennai SEO Consultant, Professional SEO Consultants Chennai
Free Search Engine Optimization (SEO) Consultation
An in-depth SEO Consultation for your website, which includes:
* identify the targeted set of keywords for your website
* determine current search engine placement for the targeted keywords
* analyse your competititor websites
* examine linking structure both internal and external
* analyse your website architecture and site navigation
This free report is for the homepage only and will be produced in MS Word format.
For further details, email me(worldwidesekar@gmail.com) with subject: free SEO consultation along with the following details:
* Website name
* Website url
* Business Nature
* Targeted Keywords
* Targeted Audience
* Demographic data
* Your name
* Country
An in-depth SEO Consultation for your website, which includes:
* identify the targeted set of keywords for your website
* determine current search engine placement for the targeted keywords
* analyse your competititor websites
* examine linking structure both internal and external
* analyse your website architecture and site navigation
This free report is for the homepage only and will be produced in MS Word format.
For further details, email me(worldwidesekar@gmail.com) with subject: free SEO consultation along with the following details:
* Website name
* Website url
* Business Nature
* Targeted Keywords
* Targeted Audience
* Demographic data
* Your name
* Country
What is Web 2.0?
Web 2.0 is the latest generation of internet tools and technology. Web 2.0 has transformed the web from one-to-many interaction to a one-to-one interaction. Viewer is now an active participant. Web2.0 has given rise to social networking sites, features like Bookmarking, Favourites, and other user-centric features.
China - World's Largest Internet Population......
China has exceeded the United States to become the world's largest Internet using people, arriving 221 million by the end of February - stated by Media.
The number of Internet users in China was 210 million at the end of last year, only 5 million fewer than the United State Internet users then, Xinhua news agency said, quoting the China Internet Network Information Centre.
"Despite a rapidly increasing Internet population, the proportion of Internet users among the total population was still lower than the global average level," Xinhua quoted the Information Ministry as saying.
The proportion was 16 percent at the end of 2007, compared with 19.1 percent for the world average.
Internet censorship is common in China, where the government employs an elaborate system of filters and tens of thousands of human monitors to survey surfing habits, surgically clipping sensitive content.
But the Internet has most recently become an important tool in countering anti-China protest dogging the Olympic torch relay with an outpouring of nationalism and indignation.
The number of Internet users in China was 210 million at the end of last year, only 5 million fewer than the United State Internet users then, Xinhua news agency said, quoting the China Internet Network Information Centre.
"Despite a rapidly increasing Internet population, the proportion of Internet users among the total population was still lower than the global average level," Xinhua quoted the Information Ministry as saying.
The proportion was 16 percent at the end of 2007, compared with 19.1 percent for the world average.
Internet censorship is common in China, where the government employs an elaborate system of filters and tens of thousands of human monitors to survey surfing habits, surgically clipping sensitive content.
But the Internet has most recently become an important tool in countering anti-China protest dogging the Olympic torch relay with an outpouring of nationalism and indignation.
Unica’s Web Analytics Solution Finishes a Banner Year in 2007
WALTHAM, Mass.—-Unica Corporation , a global provider of enterprise marketing management solutions, continues to experience widespread customer adoption of its award-winning web analytics solution, Affinium NetInsight.
Read full story at
Business Wire via Yahoo! Finance
Read full story at
Business Wire via Yahoo! Finance
Yahoo Algorithm
Yahoo is second most popular search engine portal. This search engine is in fact as important as Google. Users or Peoples search Yahoo for related information, you miss out good traffic if you do not have good ranking in Yahoo search engine results page.
There has been little changed in yahoo's algorithm. Till, no one has properly understood how it works, only few people know how to rank for Yahoo.
As you all know Yahoo has one of the biggest directory, therefore it is in the section of their algorithm, means if you are not in their directory list you have to wait for a long time in order to appear in their SERP's page. Sad? I know.
However, this is not really true. Yahoo ranks website with high inbound links in terms of both quantity and quality links and the criteria's discussed below. Although, Yahoo and Google; they both have the "sandbox" penalty, which sometimes makes it difficult.
How can one optimize their website for Yahoo?
Here are few factors that helps optimize your website for Yahoo.
Title of your website:
Title is the biggest and and the most important ranking factor of Yahoo. Hence, you should have your major keywords in the title.
Relevant Content:
The more relevant content you add to your website, the better ranking you get. One of the best way is to create a “blog” and update the content daily through blogs, blogs are good for relevant content.
Inbound Links:
With Yahoo, inbound links are vital. Do not forget to put the anchor text, as with Yahoo anchor relevancy is very essential. Remember, the quantity of links will not really help, it is the quality links that matters.
Click Popularity:
This must be something you have never heard of. But, this is a part of Yahoo’s algorithm. The more clicks your site gets on Yahoo Search Results Page, the more time of your website getting on top 10. Yes, this is not part of Google’s algorithm and probably something new to you.
Good Luck and feel free to contact me if you have any questions.
There has been little changed in yahoo's algorithm. Till, no one has properly understood how it works, only few people know how to rank for Yahoo.
As you all know Yahoo has one of the biggest directory, therefore it is in the section of their algorithm, means if you are not in their directory list you have to wait for a long time in order to appear in their SERP's page. Sad? I know.
However, this is not really true. Yahoo ranks website with high inbound links in terms of both quantity and quality links and the criteria's discussed below. Although, Yahoo and Google; they both have the "sandbox" penalty, which sometimes makes it difficult.
How can one optimize their website for Yahoo?
Here are few factors that helps optimize your website for Yahoo.
Title of your website:
Title is the biggest and and the most important ranking factor of Yahoo. Hence, you should have your major keywords in the title.
Relevant Content:
The more relevant content you add to your website, the better ranking you get. One of the best way is to create a “blog” and update the content daily through blogs, blogs are good for relevant content.
Inbound Links:
With Yahoo, inbound links are vital. Do not forget to put the anchor text, as with Yahoo anchor relevancy is very essential. Remember, the quantity of links will not really help, it is the quality links that matters.
Click Popularity:
This must be something you have never heard of. But, this is a part of Yahoo’s algorithm. The more clicks your site gets on Yahoo Search Results Page, the more time of your website getting on top 10. Yes, this is not part of Google’s algorithm and probably something new to you.
Good Luck and feel free to contact me if you have any questions.
Ethical SEO - What Not to Do!
In the real world of Ethical search engine optimization(SEO), the focus is on? black hats?, or the misleading ways some websites use to crack search engine algorithms and find their way up on the search engine results page.
Ethical SEO is just a way for best practices followed in the internet marketing industry. Search engine optimization is the key to achieve top page ranking, which in turn drives high traffic to listed websites in search engine results page. Some of the commonly know black hat methods that should be avoided are keyword stuffing, invisible text, and doorway pages:
Keyword stuffing:
It allows in packing long lists of keywords and nothing else on to the website. The website pages should be backed by solid content and meta tags.
Invisible text:
Many websites put lists of keywords in white text on a white background to attracting more web crawlers/spiders. It is considered unethical and deceptive.
Doorway Pages:
It is basically a ?fake? page that is not visible. It is purely for search engine spiders, and attempts to trick them into indexing the site higher.
These methods of scoring high search engine ranking should be avoided by websites. Only ethical SEO practices will earn credibility and long-time business for websites.
Ethical SEO is just a way for best practices followed in the internet marketing industry. Search engine optimization is the key to achieve top page ranking, which in turn drives high traffic to listed websites in search engine results page. Some of the commonly know black hat methods that should be avoided are keyword stuffing, invisible text, and doorway pages:
Keyword stuffing:
It allows in packing long lists of keywords and nothing else on to the website. The website pages should be backed by solid content and meta tags.
Invisible text:
Many websites put lists of keywords in white text on a white background to attracting more web crawlers/spiders. It is considered unethical and deceptive.
Doorway Pages:
It is basically a ?fake? page that is not visible. It is purely for search engine spiders, and attempts to trick them into indexing the site higher.
These methods of scoring high search engine ranking should be avoided by websites. Only ethical SEO practices will earn credibility and long-time business for websites.
When does backlinks take effect?
Different Search Engines follow their own approach on how to assign value to a backlink. The values could be based on the quality of the backlink website as well as the competition. As soon as Google Bots detects & assign values to your backlink, you can see the changes in the SERPs results. Older backlinks do carry a more weight than the new ones. To find out of a link is counted, the first place to check is the Google-cache. Its known that good, quality links can affects the SERPs within 48 hours. It clearly indicates how fast your backlinks can take into effect. Backlinks plays an important role for higher search engine rankings.
Backlinks from High PR pages carry a lot more weight than the pages with lower values.
Also, link:www.domainname.com tool from Google is not fully reliable. Do check with external link popularity services such as: http://www.iwebtool.com/backlink_checker.
2007 Web 2.0 Awards
Top 3 Blog Guides:
1.Technorati
www.technorati.com
Monitor your links and reputation through the world’s leading provider of blog information. Find new blogs to read and attempt to get into Technorati’s top blog list!
2. Bloglines
www.bloglines.com
Amass your own collection of blog feeds. Publish your own blog and share your favorite content with others.
3. Findory
www.findory.com
Get your own homepage that shows you what you’re interested in from the blogs and news sources you choose to subscribe to.
Top 3 Bookmarking:
1. Magnolia
www.ma.gnolia.com
Keep track of your favorite online content and quickly see what others have said about a site while you’re still browsing it.
2. Furl | Your Personal Web Site
www.furl.net
Store your favorite corners of the internet and let others discover the cool stuff you’ve found. Comment on the content you find and read what other users are saying about your bookmarks.
3. Clipmarks
www.clipmarks.com
Save the web content that makes you sit up and take notice, not just the webpage you found that content on. Share that content with others in the hope that it will make them think, "wow!" as well!
1.Technorati
www.technorati.com
Monitor your links and reputation through the world’s leading provider of blog information. Find new blogs to read and attempt to get into Technorati’s top blog list!
2. Bloglines
www.bloglines.com
Amass your own collection of blog feeds. Publish your own blog and share your favorite content with others.
3. Findory
www.findory.com
Get your own homepage that shows you what you’re interested in from the blogs and news sources you choose to subscribe to.
Top 3 Bookmarking:
1. Magnolia
www.ma.gnolia.com
Keep track of your favorite online content and quickly see what others have said about a site while you’re still browsing it.
2. Furl | Your Personal Web Site
www.furl.net
Store your favorite corners of the internet and let others discover the cool stuff you’ve found. Comment on the content you find and read what other users are saying about your bookmarks.
3. Clipmarks
www.clipmarks.com
Save the web content that makes you sit up and take notice, not just the webpage you found that content on. Share that content with others in the hope that it will make them think, "wow!" as well!
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